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AI Insights · Timothy · April 2025

Top Personal Finance Apps on Unified Platform in Portugal: Q1 2025

Explore the performance of leading personal finance apps in Portugal during Q1 2025, with insights on downloads, revenue, and active users.

Top Personal Finance Apps on Unified Platform in Portugal: Q1 2025

In the first quarter of 2025, the top five personal finance budgeting and planning apps in Portugal showcased varied performance across downloads, revenue, and active user metrics. This analysis, based on data from Sensor Tower, provides insights into these trends.

YNAB from You Need A Budget LLC saw its weekly revenue peak at around $1.2K in early February, before declining to approximately $327 by the end of March. The app's weekly downloads remained relatively stable, starting at 317 and ending the quarter at 103. Meanwhile, weekly active users experienced a slight decrease from 1.2K to about 1.1K.

Splitwise, published by Splitwise, Inc., showed a consistent performance with weekly revenue oscillating between $379 and $846. Downloads had an upward trajectory, reaching over 2.2K towards the end of the quarter. Active users increased steadily from 69.4K to nearly 68.6K by March's end.

For Wallet - Daily Budget & Profit, weekly revenue fluctuated, peaking at $568 and closing the quarter at $438. Downloads started at 649, dipping to 478 by March. Active users saw a rise from 6.5K to about 6.9K in March, indicating a steady user base.

Bilance - Your Money & Budget noted a significant spike in weekly revenue, beginning at $136, surging to $1.5K by early January, and ending at $961. A notable increase in downloads occurred in March, jumping from 101 to over 1.3K.

Finally, Spendee Budget App & Planner by Cleevio s.r.o. maintained a steady weekly revenue stream, ranging between $103 and $267. Downloads showed minor fluctuations, and active users remained fairly consistent, averaging around 1.1K throughout the quarter.

These insights reflect the dynamic nature of the personal finance app market in Portugal, with each app exhibiting unique trends in user engagement and monetization strategies. For more detailed insights, visit Sensor Tower.


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Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: April 2025